For customersCollectibles
From stamps to collectibles: the Spark Ladder explained
Those little lightning bolts in IziStamp are Sparks. Here's how they climb the Spark Ladder into collectible cards — with no luck involved anywhere.
5 min readRead →
The blog
Loyalty, made interesting
Plain, practical writing for UK merchants — the thinking behind stamps, streaks, skill games and the Spark Ladder.
GamesEthics
Skill, not luck: how a game makes loyalty fun (and stays legal)
Isn't a loyalty app with games just gambling? No. IziStamp's games are pure skill with zero chance on the reward path — a design constraint we refuse to break.
6 min readRead →
For merchantsBehavioural science
The Duolingo playbook for the high street
Duolingo turned grammar into a daily habit for millions using well-understood behavioural mechanics. Here's the playbook, and how IziStamp puts it to work on the high street.
7 min readRead →
For merchantsPricing
Pay only when customers engage
No subscription. You only pay when customers engage — and everything else is free.
4 min readRead →
For merchantsLoyalty
Your paper stamp card is quietly losing you customers
A paper stamp card rewards behaviour that was already happening. Here's the hidden cost of the rubber stamp — and what a loyalty programme that actually changes behaviour looks like.
5 min readRead →